Custom Cakes By Carmen LLCCustom Cakes By Carmen LLC

A third-generation gourmet dessert brand · Braselton, Georgia

Three Generations.
One Sweet Legacy

A family legacy transformed into a modern gourmet dessert brand, grounded in Southern tradition and made to share nationwide.

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@customcakesbycarmenllc
Custom Cakes By Carmen Gourmet Cakies in four signature flavors

Made from a sweet legacy

Braselton, Georgia · Shipped nationwide

Custom Cakes By Carmen LLC
Carmen Waugh, founder of Custom Cakes By Carmen LLC

Carmen Waugh · Founder

The story behind the sweetness

A recipe box, passed down and reimagined

Rooted in three generations of family recipes, Custom Cakes By Carmen LLC brings treasured traditions into the modern gourmet dessert market.

Every product begins with a handwritten card from Mamaw Lottie's Georgia kitchen — then earns its place on a modern gourmet shelf.

Meet Carmen

Certifications & partners

Trusted, Certified & Growing

WBENC Certified

Certified Women's Business Enterprise, recognized by corporate and government supplier programs nationwide.

The SHE Mark

Verified women-owned and women-led, signaling equitable ownership and leadership standards.

Supplier Diversity Certified

Eligible for diverse-supplier spend across retail, hospitality and government procurement.

  • State of Georgia
  • Delta
  • Walmart
  • Amazon
  • Goldbelly

Press & media

Latest from the brand

All press

Interview

Conversations with Carmen Waugh

Voyage ATL Magazine sits down with founder Carmen Waugh for its Conversations series — her three-generation recipe legacy, 31 years in healthcare, building the brand as a single mother, and the road from custom cakes to a national gourmet dessert brand.

Media Feature

Founder Spotlight: Custom Cakes By Carmen

GCPR Communications profiles founder Carmen Waugh, the third-generation baker behind Custom Cakes By Carmen LLC, and the family recipe box that became a gourmet dessert brand.

Press Release

Third-Generation Baker Carmen Waugh Transforms Family Recipes Into a Growing Gourmet Dessert Brand

The national release covering Custom Cakes By Carmen LLC — the Triple Chocolate Gourmet Cake Mix, the Gourmet Cakies™ and the coming Cakie Bar™ — syndicated to 624 verified placements across 622 outlets.